'54 Campaign To Start March 1; Year's Quota $4000 Below 1953 Goal - J. W. Deininger, traffic manager of Gardner Board & Carton Co., has been named chairman of the 1954 Red Cross fund campaign which begins March 1, Ames Gardner, chairman of the Middletown chapter, announced yesterday. Work for the campaign has already begun with Middletown’s Golden Age Club assembling fund kits and local Boy Scout troops stocking up on posters to distribute throughout the city. Co-chairman of the drive, which will begin on March 1, is Harold Calvin of WPFB, local radio station. This year's quota will be $29,180, a decrease of $4,000 from the 1953 goal. Two reasons make the drop possible, Gardner said. In 1953, the Red Cross halted its blood donor program in Middletown, saving some chapter money. In addition, the agency cuts expenses because of its extraordinarily large staff of volunteers, Gardner pointed out...

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